Monthly Archive for September, 2008

Raymi the Minx in Toronto

in Blogging, Ontario, Personal Blog and Toronto

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Lauren White is a blog pioneer. She started her web log back in 2000 when Blogger itself was less that a year old and still owned by Pyra Labs. Back then, very few people knew anything about blogging, and this Canadian girl was an early thought leader in the process of discovering what’s cool, and what brings traffic.

Raymi the MinxRaymi the Minx is a classic blog that details strange happenings in the life of a sexy girl living in the heart of downtown Toronto.  Chances are, if you’ve ever spent a day surfing around the net reading blogs, you’ve encountered Raymi’s work. She’s listed on hundreds of blog rolls, ranked in dozens of indexes in many different niches, and has won numerous awards in multiple categories – her blog has inspired the first posts of some of today’s best writers.

Raymi’s work is more personal than most personal blogs. She flashes her smile as frequently as her skinny body (and her boots, and even on rare occasions, her breasts). Such self portraits are of course the highlights of her archives, and accrue many dozen comments. Her curious poses draw reader into even more compelling personal stories. This girl lets us live inside her relationships as she randomly explains her existence. With such comprehensive content it’s hard not to start feeling like you actually know her, and since she allows everyone to learn so much about her, she soon becomes the best friend you’ve never met.

I see my blog as a way to kill boredom for me and for you and if some days there is a bit of genius to it, awesome. Raymi, Sept 2008

Raymi the Minx in Oxford in 2000Over the past eight years, Raymi has become a Canadian web celebrity. Thousands of readers have watched her grow up on the internet and most have followed her work from the moment they discovered her domain. Here archives are indeed expansive. She would need Inventory Software to keep track of all the products and stories that she’s distributed over the past decade. Digging back to the year 2000, it’s possible to see the young Lauren White before the metamorphosis.

Here’s me (raymi) in Oxford. that siGn between my krotch sez, ‘please keep off grass’ or something and there i am On the grass like the eFFing rebellious bitch i’ve always been.

Marketable DepressionLike every artist’s first work, Raymi’s early material seems unrefined by comparison. Backin 2000 she often experimented by altering text sizes and fonts to deliberately defy standard formats. Personally I’m thrilled she outgrew the baby talk slang, and a particularly annoying habit of spelling ‘with’ as ‘wif’. Her evolution is still in progress and now an even more prolific pen has turned to writing novels. Here’s a link to buy Marketable Depression on CafePress, which is Raymi’s book about her younger years, when she was depressed, dabbled in drugs, and was crippled by her own poor choice in men.

Another book in the works, as yet untitled, will present sequences from an even larger story. There is no set release date as Raymi finds the idea of compulsory writing very stressful. ‘Writers constantly feel guilt over not writing and all eventually kill themselves, whether by drink or other hands-on means‘, she writes.Tanlines Not seeking self annihilation, she spends her days making art and taking beautiful photos to add to the twenty thousand images already stored in her Flickr gallery photo stream.

More than a blogger, Raymi the Minx is a poet, media darling, and a web based sexual itch. She has the unique ability to write provocative content and draw a crowd, and provoke admiration.  This painting by her friend Jamie Boud perfectly represents Raymi’s acrylic disposition.  Her mildly erotic portraits are usually punctuated with Toronto landmarks to remind us that she’s real, and lives just down the street somewhere… But her reality is better, sexier and more stimulating than ours will ever be.

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Shambled Ramblings in Toronto

in Blogging, Ontario, Personal Blog and Toronto

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Kristen Goetz has a personal blog that she describes as a nothing blog, but that’s because she writes about everything. At age twenty five, Kristen hopes for a professional career as a writer, and so she posts insights on summer fun, bars, fast cars and the best cell phone deals in Canada. She’s looking for a suitable corporate master to repaint her profile with a purpose. Because right now, her seemingly pointless content shimmers like a reflection of herself in a fast flowing stream of events that is her life in Toronto.

Kristen w glassesShambled Ramblings started because Kristen was offered a job as a corporate blogger on the condition that she initiate a personal blogspot domain where she could cross promote the sponsor company. The enterprise launched Kristen’s blogging career. She wrote diligently for months, building credibility and refining her prose. She wrote about her recent break-up of a three-year relationship, and the possibilities of a new one. She wrote about snowstorms, and her friend’s problems, and greasy food, and traffic tickets and the music of Kermit The Frog - it took awhile before she found her voice.

Kristen walking the winter streets in TorontoSadly, by the time Kristen finally got up to speed and truly personalized her domain, and before she ever made a dime, the initial job offer fell through, and the company that seduced her into the blogosphere was no longer in business. Other companies and media buyers contacted her but unfortunately they wanted to compromise truth, and censor her language. Since her readership had begun to grow, Kristen declined. “There was no way that I was going to endorse products I’d never used, or tone down the sarcasm. I didn’t want my personal blog to sound like anyone else.” She relates. Yet in many ways, Shambled Ramblings has a lot to do with Kristen searching for, and finding different identities.

Since many of her posts are about her recent move from St. Catharines to Toronto, Kristen punctuates her text with Canadian keywords, people, places, and Queen St W Toronto events.  A common theme is her quest to sample as many different Ontario microbrews in her local Parkdale bars and pubs, before declaring a favourite.

Kristen at New YearsKristen is a cool chick that likes to party on occasion. It’s a fact she knows the lyrics to hundreds of obscure early 1980’s heavy metal songs. She likes live music, and plays a mean game of pool. Her posts are personal and range from self-deprecating and questioning to sarcastic and in-your-face. Sometimes there’s a bit of self-improvement. It’s for that reason – the randomness of her subjects – that she concludes she has a nothing blog.

But Kristen’s blog is actually something pretty special. It’s a look into the mind and everyday life of a female twenty-something, new to the city and still searching for a career. Whether she’s ranting about an annoyance, re-capping her busy weekend, or making relevant observations about our society, Shambled Ramblings is an honest peek at a young woman learning more about herself, and what’s she’s capable of achieving in Toronto.

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Outdoors in Muskoka Ontario

in News Media, Ontario, Photography and niche blogs

Muskoka Outdoors banner
Bill Anderson was raised in Huntsville Ontario and grew up hunting and fishing alongside his father, and grandfather. He remembers when Muskoka wasn’t such a glamorous holiday destination, and there were more loggers than cottagers in Gravenhurst. Hiking outdoors with a rifle, crossbow, or rod (and sometimes all three) is an Anderson family tradition that hardens the boys into men by subjecting them early to the awesome power of nature.

Bill Anderson with bassMuskoka Outdoors recounts Bill’s experiences with all of the most popular northern Canadian pastimes, and that includes seasonal hunting and fishing, and also hiking, sledding and cross country skiing in the winter. Above and beyond the action components, Bill’s blog gives him an outlet to share personal stories, like the birth of his daughter.  He keeps readers informed with up to date moose tracking reports, recent cougar sightings, wild turkey tag regulations, and blueprints for ice fishing huts.

But Bill Anderson is not as much of a local yokel as I wish he was. He’s not the type to drive into town with fish guts on his pants and a gun rack in his truck, but almost. You’ve seen guys like him filing red gas cans at Petro stations when you pull in for directions. He’s a big fish in a small pond and floats a couple of boats. Do you ever wonder what his life is really like? Is it simply awesome? What’s it like to live out on the lakes all year long? A post like Sweet Spots answers that question, nicely. That entry is also a passionate piece of self reflection on the man behind the blog.

Muskoka Outdoors - fishBill embraces blogging because it gives him the ability to recount his stories. Though he humbly insists he’s not a good writer, his writing is fine, and his photos are great. Put together his photo journalism is winning friends and influencing people as his readership grows. And that’s because he lives the subject, and qualifies as an expert in this popular niche.

Having an aesthetically pleasing website with lots of interesting content is important, but Bill’s advice to new bloggers is to take advantage of technology and join blog indexes and similar social networks, and spend some time everyday reading and leaving smart comments on other people’s blogs.

Muskoka Outdoors is a sexy tackle box stuffed full of sweet bait that’s informative and sometimes provocative. Bill says it’s important to ask questions in your posts, and respond to reader comments. He always replies, even if the comments are bad. Muskoka Sunset“Remember, we live in a country where differences in opinions are valued. Agree to disagree and thank them for their comment.”

Muskoka Outdoors is great reading for everyone - the writing isn’t limited to fishing trips and hunting expeditions but rather its the real accounts of a man who enjoys these sports, and takes pride in his family and being a father. It’s an inside look at life in one of the most beautiful parts of Canada.


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Five Blondes in London

in Fashion Blogger, Ontario, Personal Blog, Photography and niche blogs

Five Blondes header

Erica grew up on a farm in western Ontario with four younger sisters – they are all blondes. Throughout their childhood, they’ve always been ‘the family of five blonde girls’ and that fact defined them. Today things are different. They don’t live together in an old farm house and share one bathroom anymore. Now Erica, Micaela, Kate, Leah and Lauren share their lives online. This is how they stay in touch with each other.

Erica BlondeFive Blondes was born in July 2007 in a Facebook message from Erica asking her sisters if they would like to contribute to a collaborative blog. Over the course of the next two days, the clan picked a project name (that wasn’t hard) and registered the domain. Erica promptly installed a Wordpress engine, and in just over one year they’ve all worked together and built a terrific portal that’s both entertaining and informative. The writing is as diversified as the authors, Kate might post about assembling a new barbecue, while Erika describes innovative cell phone marketing strategies. Michaela and Lauren might write about fashion and new social trends in university, and I wish Leah would update us on her life in Calgary more often.  The comment box echoes a chorus of questions and opinions, and evidences a wide readership - sometimes mom and dad chime in to offer insights and support.

I read in Micaela’s First Week of School where she describes her anxiety at the prospect of starting teacher’s college in Windsor, alone.  But she goes on to describe how today that loneliness is mitigated by the popularity of Facebook.  Imagine that - now its easy to hook up with old friends on a new campus. How has Facebook changed Frosh week? The internet keeps all the girls together. Sometimes the group meets in chat rooms to play Cheeky Bingo, or other games of skill, with strangers.

The five sisters’ blog contains a wonderful flickr widget that showcases some genuinely proud moments in their lives. Readers will notice engagement rings, fiances, lemon blueberry muffins and hay bale athletics. The Flickr photos contain descriptive text. Each sister has a slightly different writing style, and it takes a while to figure them out and put them into perspective. Flickr helps, and here’s what I get:

Erica is the oldest and the leader of the pack. She has a degree in film theory, and is scheduled for marriage in Spring 2009. She lives in London Ontario and rides a bike to work everyday. You can find her on Twitter.

Five Bloneds familyMicaela just entered teachers college at the University of Windsor.

Kate is the middle child. She went to the University of Guelph and studied agriculture, following in her mom’s footsteps. Kate married her sweetie Scott in October of 2007 and together they bought a farm. Kate is also on Twitter.

Leah moved to Calgary with her boyfriend and relies on the blog for updates on her sisters back in Ontario. She works in the non-profit sector and has a degree in Gerontology.

And Lauren, the youngest of the five is a criminology student in Ottawa.

Five Blondes is a fascinating look at the lives of five farm girls filling a technological conduit with fragments of the Canadian female experience.


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The Conveyor Belt in Vancouver

in British Columbia, Fashion Blogger and Vancouver

The Conveyor Belt
Terri Potratz started her blog back in September 2007 to post portfolio pictures online and attract potential employers. After seeing the surprising daily traffic stats, she decided to continue and rebrand the site as her own blog. Eight months later, she’s glad she did.

The Conveyor Belt is not a personal web log. It’s a fusion of art, fashion and beauty tips from a refreshingly down-to-earth West Coast female perspective. Terri keeps it Canadian by awarding kudos to prominent designers and keeping her nationwide audience informed with unique and intelligent insights on popular trends.

Terri PotratzWhile Terri Potratz is the founder and editor-in-chief of the site, her team of talents keeps it fresh. Carleen McLeod is the Beauty Editor, and she’s an experienced make-up artist that provides styling tips for the readers; Pariya Kaligi is a Contributing Writer with a day job as a public relations consultant; Kris Krug is a well known photographer. All together they’re the driving force behind this powerful West Coast fashion blog.

As an informative reader-driven site, The Converyor Belt runs through a wide variety of interesting subjects. This is the place to find make-up advice, and thrift store strategies, event coverage and designer/artist profiles. Terri hopes her readers “laugh, learn something new, [are] inspired, and leave with a positive experience or impression”.

Terri Potratz feeds off her readers. Like most bloggers she gets a real kick out of reading the comments. She tells me that when she writes for a print publication, she has no idea who is reading her work, or what they are thinking about her ideas… But with The Conveyor Belt, she can track readership and collect remarks and use these metrics to improve her own communicative abilities. Blogging has also opened doors. She’s meeting more people, networking, and attending more exclusive events that have relevance to her readership.

larry - clothing labelTerri’s clothing line, “larry.” uses all natural, local products for its scarves and shawls. Each item is hand-knit by Terri herself, using alpaca and sheep’s wool. And while she will mention “larry.” in her blog from time to time, she likes to keep them as separate entities. The Conveyor Belt is not a promotional blog for her entrepreneurial endeavors.

Here’s a wonderful example of Terri’s work, titled Vancouver Thrift Store Scores. This is shopping advice with a personal voice that makes readers feel like they’re listening to a close friend. And if you read The Conveyor Belt everyday, Terri Potratz will probably become a close friend.


Social Capital Value Add

in Ontario, Scholar, Toronto and Web Designer

Social Capital Value add Michael Cayley is a web entrepreneur that studies culture and communication and prognosticates on the future of social networks. Those of us who read the scraps of wisdom he leaves lying around in his posts hope to profit by actualizing his ideas.

Michael Cayley goes white water raftingMichael Cayley met Rob Campbell (that’s me) on Sept 4th 2008 at Timothys coffee shop in the Carrot Common on Danforth Avenue in Toronto. We spoke for two hours. After the meeting I walked away with a profound new understanding of social media, and a bold new vision of the charitable future of Canada Blog Friends.

Social Value Capital Add is one of the most prophetic and important blogs in Canada.  It contains a lot of graduate level ideas, and I find myself cross referencing terms and rereading phrases… Yes the material is rich like good chocolate cake.

Here’s the skinny: the world has changed since broadband has become more popular than dial up. All of mankind’s corporations have moved online, and all of us individuals too. The way we do business has changed and is still changing as findability becomes pivotal to success.  In short, the Internet business world has outgrown contemporary business valuation models. And I say this not from a venture capital ‘how much will I make from this deal?’ perspective, but also from a risk management ‘why are we not making our bottom line anymore?’ stand point. The enterprise 2.0 age needs better social value metrics; the role of the corporation could change dramatically as profits are spent developing positive social capital.

On October 24th 2007, Microsoft bought a 1.6% share of Facebook for $240 Million and that placed the valuation of Facebook at $15 Billion or thereabouts… and I say wow. But tell me how did they arrive at that number? The SCVA outlines the fundamental precept that ‘understanding how and why messages are transmitted electronically from one person to another is a source of power and value’.

Michael Cayley, a Principal at Context Creative, has just been published in the Change This manifesto along with other web gurus and visionaries Seth Godin and John Kotter - Leading Change, The Heart of Change. Andrew Abela, a PhD, consultant, and the New York Times best selling author Vince Poscente.

Michael Cayley bio picMichael announced the publication of his SCVA work in a quirky piece of writing entitled How did this dog get in the boardroom? which I interpret as a metaphor for how hard it is for corporations to pick the perfect logo, tagline, and image in the age of memetic brands. How do you make your message resonate in an online world filled with user submitted media? And of course the dog is barking for change.

The Social Value Capital Add has been proposed as a guide to new investors and corporate mangers alike. The theory is an extrapolation of traditional brand management that Michael hopes will bring talent and resources to the undervalued social components of online business.

Get Michael Cayley’s SCVA ebook http://socialcapitalvalueadd.com/share-the-scva-ebook/

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Product of Newfoundland

in Newfoundland, Photography, Tourism and Web Designer

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Robert Hiscock lives in Gander, Newfoundland and writes a perfectly styled East Coast music and culture blog that’s peppered with beautiful original photos. The text is direct and confident as Robert blogs with purpose and a good sense of his own importance.

Product of Newfoundland is the first and best place to find out what’s happening in the province. Go here to read about local rock bands (especially Hey Rosetta), folk singers, comedians and other culture makers in and around St Johns.

About Robert, I know from his profile that he was born in 1976, and that would make him 32 years old. He grew up in the tiny community of Happy Adventure, in northeastern Newfoundland, and then earned three university degrees from Memorial University. Now he works as freelance writer, and owns a splendid golden retriever named Jake.

Robert Hiscock

Robert is also a successful local photographer who supplies images to the BBC, EnRoute Magazine, MUNTO.ca, Anglican Church of Canada Website, and various calendars, magazines, and newspapers including in the Newfoundland Herald. Suffice to say, Robert Hiscock’s Flickr Gallery is filled with breathtaking landscapes.

On his homepage, Robert writes this signature text:

I don’t need last names to know who Debbie and Toni-Marie are and I can find my way from Happy Adventure to Misery Point in the fog. My morning comes a half hour earlier and any day without ‘RDF’ is good. I’ve seen a mummer, tasted toutons and the image conjured by the word Dildo might be different for me than you because I’m a product of this place.

Product of Newfoundland

That’s a terrific statement and very compelling. Suddenly I want to read everything this guy writes. Robert makes interaction possible with a Facebook Group and a MySpace Page.

After scrutinizing Product of Newfoundland, I’ve found posts detailing traditional Newfoundland cuisine, folk song lyrics, and local poems. Robert writes about street festivals and art exhibits, radio plays and sporting events. Last May he reviewed a bath supplies shop in Lawn called Down by the Sea Store that makes and sells its own ‘fisherman’s soap’.

Two weeks ago, Robert reviewed Kenneth J Harvey’s novel Blackstrap Hawco which is ‘said to be about a family from Newfoundland.’ Some of Robert’s work carries place names like Milltown, Gaultois, and St. Mary’s. There’s even a Joey Smallwood t shirt for sale in the site store - this writer is proud of everything that makes him a product of Newfoundland.

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Dead Robot in Downtown Toronto

in Blogging, Ontario, Personal Blog, Photography, Toronto and Web Designer

Dead Robot

A signed scream by Dead Robot

Ted is a 43 year old fountain of wit. He’s a good photographer, and a skilled graphic artist.  A barrel chested weekend warrior, this robot is very much alive. He writes with a sharp keyboard, and a keen eye on queer happenstance, local Toronto events, arts and culture. His blog explores new technology, gadget fetishes, web innovations and games.

Dead Robot is an existential personal blog, and by that I mean it has existentialist themes like alienation, dread, and bad faith. There’s an overall ‘reduced to nothingness’ feeling that affects readers, both in the visuals and the text. The name of the blog, and the banner image plant existential thoughts in my brain, as I perceive old technology and broken dreams fermenting fresh new insights into life. Please understand, this blog is Fine Art simply because it’s excellent - every post is carefully concocted and cleverly styled (and often reinforced with good original photos) to make readers question social rituals.

blogger Ted from Dead RobotTed understands that he’s playing a role as Dead Robot, and while keeping an eye on the grand prize of changing the world, he writes about current events and bad corporate behaviour and whatever unpleasant things his caustic wit might colour and could change. He’s a keen observer and transcriber of all that he witnesses. He commonly blogs about the small details he stumbles upon every morning and the events and businesses that affect him. Trips to a Toronto dentist and behind the scenes photos of Toronto Gay Pride parade. This example, published Thursday Sept 4th, 2008 after he witnessed the repetitive abuse of a local food service worker. This post subtly reminds readers of the infectious nature of our emotions, and the healing power of kind words.


Black Sheep Reviews in Montreal

in Quebec and movie reviews

Black Sheep Reviews

Joseph Belanger writes about movies in a snappy review blog with cute seasonal banners.

Black Sheep Reviews was born in September 2005 just after Joseph realized that he could combine his love of writing, and his love of watching movies in a recipe for success online.  This blogger’s natural passion for cinema, and his literary aptitude are equally obvious - that’s what makes his blog posts so delightfully personal and easy to read.

Joeseph Belanger at laptop computerThis guy is an expert on vintage cinema, and something of a student on the old Hollywood studio system. He seems quite familiar with the careers of veteran filmmakers Roman Polanski, Howard Hawks, and Canada’s own Norman Jewison. Black Sheep Reviews is packed with the same kind of detailed information found in professional movie critic’s daily newspaper columns, and specialized film magazines. In my humble opinion, Joseph’s blog is better than most newspaper film reviews, and that’s because he’s real. He writes first from love, and second for money (coffee money).

Three years later, Joseph is more committed to this volunteer project than ever, and doing daily reviews has patterned itself into his overall identity.  Perhaps only the other bloggers reading will understand that sentiment. Joe takes it seriously. He believes that this vocation is the most important job in his life, and as such it defines him. In his own words, “It’s a part of me.  I wouldn’t know who I was without it.”

As an example of this blog’s quality, here’s Black Sheep’s review of the animated Wall-E movie, Hello, Wall-E!  Meet Dolly which reads like a transition piece - unless I’m mistaken, this post actually marks the first time Belanger has branched out past singular film reviews to write about film trends.

Be sure and check out (and join) Black Sheep Review’s Facebook Group which now has almost 500 members and it’s growing as people all over Canada discover Black Sheep Reviews.


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